The New Wave of Nissan LEAF Sales
Spreading across the country
Nissan LEAF sales are surging, and it’s no longer just a West Coast phenomenon.
With Nissan LEAF sales in the United States up by 317% year-over-year since the launch of the enhanced 2013 model in March, Nissan is seeing demand for electric vehicles expand significantly outside the traditional West Coast stronghold.
Now new-wave markets across the country are making the mark, including Atlanta, which is now #3 on the sales charts.
“LEAF always has sold well on the West Coast for a number of reasons — state tax incentives that stack on top of federal, High-Occupancy Vehicle and High-Occupancy Toll access, environmental mindedness, a concentration of early adopters, and an EV culture and enthusiasm that dates back to some of the earliest EV experiments before Nissan took them mass-market,” said Erik Gottfried, Nissan director of EV Sales and Marketing. “In fact, for several months LEAF has been a top-performing vehicle in the Nissan portfolio in Seattle, Portland, and San Francisco.”
Atlanta has nabbed its high rank thanks to a number of factors, including congested local traffic conditions where LEAF performs well, state incentives, and High-Occupancy Vehicle and High-Occupancy Toll access.
“Those combined factors result in a real lifestyle change that puts time back in your day and greatly facilitates personal mobility,” said Brendan Jones, director of EV Infrastructure Strategy for Nissan. Georgia has a tax credit worth up to $5,000 for zero-emissions vehicles. In Atlanta, Nissan workplace outreach has resulted in more than 100 LEAF sales to Southern Company employees. 
